20 Quick and Easy Blogging Tips


20 Quick and Easy Blogging Tips

When it comes to running a blog, there is SO much more to it, than just writing or taking pretty pictures.

Even if it’s something that’s only a hobby, there is so much more going on behind the scenes than an average reader realizes.

This post isn’t directed at those who run their blog only as a fun hobby, though. If you’re not interested in growing your audience and creating a better experience for them, then this post isn’t for you.

And hey, that’s totally okay. Not everyone who starts a blog, dreams of monetizing it.

IF, however, expanding your audience and improving user-experience is something you’re interested in, then this post is for you.


Quick and Easy Blogging Tips


When visiting a new blog, one of the first things people want to know, is who is the person behind it. I love addressing readers and other bloggers by their first name when commenting on other blogs or answering comments, so make sure that your name is clearly visible somewhere on your homepage.


Engagement is one of those things that matters now more than ever when it comes to blogging. Sometimes it matters even more than your statistics. Make it easy for your readers to comment on your posts. Don’t use a system that is specific to one social network, like Facebook, for instance. Not everyone has a Facebook account and it’s very unlikely that those who don’t will create one, just to comment on your blog post.


This is probably one of the most important of these quick and easy blogging tips. The most valuable thing a reader can give you is their email address. It is something that gives you direct access to your readers, without having to depend on places like Facebook or Twitter. With the ever-changing algorithms, you can no longer depend on social media to alert your readers when a new post goes up, when you have a new product launching, etc.

Once you have that email address you can reach out to your readers directly, without having to depend on places like Facebook. I use ConvertKit to manage my mailing list and I can’t recommend it enough. It allows you to create incentives, you can tag your subscribers, keep track of which incentives and forms work best, you can also very easily embed those forms on your blog.


Without my blog friends, my readers, this blogging journey… wouldn’t be a journey at all. Treat your audience with the same respect you treat your best friends. Always be transparent and honest with them. Don’t recommend products or services you don’t believe in or haven’t personally used. This will help you create a strong sense of community among your audience.


… over quantity- ALWAYS!


Regular readers already know why I never seem to shut up about Pinterest. No, you don’t have to be a DIY blogger to be successful on Pinterest, no you do not need a large following to drive a ton of traffic to your blog through Pinterest. You can browse through my archives or recent posts where I share how I get almost 7 million monthly views on my profile, to learn more about why you’re missing out if you’re not on Pinterest.


First impressions are everything, and like it or not, this also applies to your blog. A nice, bright image is often a deciding factor when it comes to people sharing or clicking on your posts.

You can browse through my Photography section to learn more. I suggest starting with Photography Tips for Bloggers. You can also grab 10 free stock photos to use for your blog when signing up for my newsletter (BTW, I have a new batch of these coming out very soon, so keep an eye out!).


Whether you’re thinking of starting a blog, monetizing your blog, starting an email list, trying something new; remember that just like with many things in life, there is no such thing as perfect timing. Truth is, nothing is ever perfect, so might as well start now.


Notice some of your posts get a lot of views? Maximize them! Add a free incentive to your post that will encourage new readers to join your mailing list. Update links, images. I talk about it in more detail in this post.


Only a very small portion of your audience actually reads your posts, word by word. Make your posts easy to skim through, remember that blocks of text aren’t easy to read through. Make sure that your font isn’t too small. It only takes about 9 seconds for a visitor to decide if they’re interested in engaging in your content, so readability is something very important to focus on. You can learn more about writing better blog posts, right here.

Quick and Easy Blogging Tips


Okay, this is something that used to terrify me, if I’m being honest. I just always thought that networking is something I naturally suck at. There isn’t anyone in my life offline who I can talk about everything that blogging involves. Without a doubt, one of the best things about blogging is being able to connect with other people. The blogging community is extremely supportive, so don’t be afraid to reach out to someone, to ask for help. Building strong relationships and supporting each other is something that can help you make blogging more enjoyable and fulfilling.


This is something that I do on regular basis: go through your older posts, add relevant links (linking to newer content), update your photos, add an email subscription form, Pinterest-friendly image containing text, add keywords, check for mistakes, add content upgrades. Updating some of that older content can be a nice way to drive some traffic to your blog. If you want to learn how to bring more traffic to your blog by updating old blog posts, check out this article.


If you can’t stand it when other websites display your precious content in their own frames, you can force your WordPress blog to break out of frames (like the Bloglovin’ frame). I actually get this question quite a lot: “how do you get your posts to redirect to your blog on Bloglovin’?” The answer is simple; I force my content to break out of frames. This way if other websites try to display my content within a “frame” it’s forced and redirected to the original content on my blog.

You can set this up yourself with JavaScript, this short article shows you how.


Evergreen content is like a foundation on which you should build your blog. It’s content that is always relevant, content that will continue to bring you traffic, long after it’s been published.

When your blog has a lot of evergreen content, you can count on a steady flow of traffic, even when your posting scheduling changes. I discussed this in more detail in this post (where you can also grab a free worksheet that will help you create more evergreen content for YOUR blog).


One of the best ways to become a better writer is to read more. Read books, magazines, other blogs. It’s also a great way to stay inspired and come up with new ideas and keep those creative juices flowing.


Keep a list of blog post ideas, so that when that writer’s block hits, you won’t feel stuck. Sometimes it’s those very small things that can make you feel inspired- such as having a conversation with a friend. This is why I keep a small notebook with me, where I always write down ideas, as soon as they come to me. If you’re anything like me and tend to be a bit forgetful, this is a great thing to practice. You can also find some ideas for a blog post right here.


This is especially important if you’re just starting your journey with blogging. It takes some time to find your blogging voice and grow confidence as a blogger. In the beginning, it’s easy to feel intimidated, but if there’s one thing you should avoid, it’s comparison. You don’t have to live in a bright, beautiful place and have a ton of expensive software and equipment in order to have a beautiful blog. It’s all about working with what you’ve got.


There are SO many different blogs I read on a regular basis, and sometimes it’s unavoidable that a few of my favorite bloggers write about the same things. It can be the same product, the same topic, the same trend. One of the most amazing things about blogging though is that it’s a perfect place to use our unique voice and let our personalities shine through. Don’t be afraid to say things you want to say, never try to be someone you’re not, or feel that you need to do things a certain way, just because it’s the way someone else does it. Your uniqueness is one of the most precious things about you. You are unique and you have something very special to offer to this world, so don’t be afraid to use your own voice.

Web Hosting


Google is now prioritizing HTTPS websites, so if you want your blog to rank higher and haven’t switched to HTTPS, you need to make the change. This means that if you haven’t made the switch to HTTPS, you’re risking your blog being marked as “Not Secure” by Google. You can make the switch to SiteGround, to get a FREE SSL Certificate. Since SiteGround includes FREE SSL Certificate with their hosting, by making the switch, you will avoid costs additional to hosting your blog.

The important thing to remember here is that you will have to redirect all your links since when switching to HTTPS, you will be changing from to I had Grayson from iMark Interactive handle my switch, since most of the time, I cannot be bothered with all the tech things behind my blog.


Once blogging starts to feel like a chore and you’re no longer having fun, it starts to show through your posts. Focus on things you are passionate about, things you like and enjoy doing, writing and talking about. This is something that I always say whenever someone asks me about the best advice I could give to someone who is new to blogging. Don’t let yourself get bored easily and don’t be afraid to try new, different things if that’s what you feel like doing!

I  love sharing blog tips with all of you guys, but there is something I always say in these posts: there is no right or wrong way to blog. These are some things to consider, but never listen, when someone tells you that “if you don’t do x then you can’t be a successful blogger.” I also realize that a lot of us blog just for fun and as a hobby. If that’s the case, and you don’t worry about growing your audience, then you don’t have to listen to anything I’ve said in this post. You do you. 

This content includes referral links. Read my disclosure policy for more info.


  • Reply
    Aleksandra // bunniesaremagic
    November 7, 2017 at 2:40 am

    These are all really solid suggestions, as always! So refreshing to see a list of blog tips that do not just repeat ‘guest blog and SEO´ad nauseam.

  • Reply
    Lauren Victoria
    November 7, 2017 at 2:48 am

    These are great tips! I definitely feel like I need to get back into reading. I’m always full of new ideas once I do and that’s something I’ve been lacking lately xx

    Lauren |

  • Reply
    Linda Libra Loca
    November 7, 2017 at 2:57 am

    I put my first name in my signature recently, to avoid being called Linda, and try to use Pinterest more based on your recommendation. And I wouldn´t mind monetizing my blog and growing my audience, even though I have a day time job that I enjoy and that pays my bills. So I guess I sit in between “Just for fun” and “Business plan”.

    Anne|Linda, Libra, Loca

  • Reply
    Frances Kayleigh
    November 7, 2017 at 4:36 am

    Thanks so much for the tips – especially the https one! I’m with Siteground already so just updating my site now :) xx

    Frances Kayleigh | Fashion Beauty Lifestyle

  • Reply
    November 7, 2017 at 5:15 am

    After a year of reading tons of posts on the internet especially your post, I can happily say that I covered up almost all these points here except for one: email list. Even though through Pinterest my views has not only doubled but tripled and I am happy about it, I can’t seem to make people subscribe to my email list. Makes me think my website is not worthy.. Have to focus more and more on that

    • Reply
      Paula @
      November 29, 2017 at 7:37 pm

      Oh no Miha, stop it! Your blog is gorgeous! I have a few posts in the works about growing your email list. I find that including content upgrades and some kind of incentives helps out a lot. Very happy to know that Pinterest has worked so well for you!!

  • Reply
    Hayley @
    November 7, 2017 at 5:43 am

    These are really great tips!

    I love how you mention networking – that is something I feel is my weakness. I want to grow my audience on Twitter but I am not someone that uses it to write down every single thought or what I am doing every second. But the more I use it the more confident I get to share more. I also make sure I connect with other people by responding to their tweets etc.

    Hayley | hayleyxmartin

    • Reply
      Paula @
      November 29, 2017 at 7:41 pm

      Thank you so much, Hayley! I secretly hate Twitter haha. I’m the same way as you- not a huge fan of networking, but blogging has taught me that it’s not as scary as it seems. Once you start building relationship and connecting with others, seeing how supportive other bloggers are, it’s actually very fun!

  • Reply
    Ejiroghene Pearl Mukoro
    November 7, 2017 at 6:33 am

    Awesome post! I have been trying to implement all these tips. I think growing an email list is still somewhat elusive to me. I just embedded the form on my page and called it a day but it is growing pretty slowly compared to the other channels! I think I would love to see a post on how you did it Paula. 💕

    Pearl ||

    • Reply
      Paula @
      November 29, 2017 at 7:42 pm

      Thank you so much, Pearl! It’s definitely something that a lot of other people are interested so I am working on a few posts with tips on growing your list!

  • Reply
    Deanna Marie
    November 7, 2017 at 8:24 am

    I love your blogging tips! They’re so helpful. I’m definitely in the process of switching ours to https as well…can’t say I’m excited about it! The tech stuff is the worst. Thanks for your thoughts, Paula!


    • Reply
      Paula @
      November 29, 2017 at 7:50 pm

      Aww that makes me so happy, Deanna, thank you so much! Haha I don’t ever get excited about these tech things!

  • Reply
    Laura Anderson Weiss
    November 7, 2017 at 9:29 am

    Definitely bookmarking this post so I can tackle some of these things one by one! I don’t blog for money, but I do want to work on reaching more people. Thank you so much for offering all of this up :)

    I follow several blogs that I love but I have trouble finding new ones that put out really good content and aren’t totally inundated with ads. Do you have suggestions for some of your favorites?


    • Reply
      Paula @
      November 29, 2017 at 7:43 pm

      I find a lot of great blogs through Bloglovin’ and Pinterest. I think i’ve found some of my now favorite blogs through Pinterest group boards.

  • Reply
    November 7, 2017 at 10:26 am

    Great tips! I definitely want to work on my email list. I’ve been starting to think about incentive ideas lately to get sign ups. I also haven’t switched to https yet, and I think I should get that done.

    Thank you for sharing! xoxo

    Jenn │ Beauty by Jelly Bean

  • Reply
    Elisabeth Hayes
    November 7, 2017 at 10:43 am

    This is so helpful! Thanks for sharing your tips!

    xo, Elisabeth

  • Reply
    Ariadna Morell
    November 7, 2017 at 4:59 pm

    Such a helpful and motivating post! Quality over quantity all the way! x

    Ariadna || RAWR BOWS

  • Reply
    Cindy Elena
    November 7, 2017 at 5:26 pm

    This is so helpful! I’m pinning this for later and thank you sooo much for the social warfare tool! I’ve been looking for something like this for the longest.

    xo | Cindy Elena

  • Reply
    Naya //
    November 8, 2017 at 2:12 am

    Wonderful, 100% on-point tips here. I also love addressing bloggers by their first name and couldn’t agree more about photography, content and even blocks of text (still guilty at times hah!). Community is wonderful and it is so nice to share it with people like yourself! xx

    • Reply
      Paula @
      November 29, 2017 at 7:45 pm

      Meeting like-minded individuals is definitely one of my favorite things about blogging. It’s so amazing how blogging lets you connect with so many wonderful people!

  • Reply
    Wave for Wellness
    November 8, 2017 at 7:49 am

    This was also a great example of updating and linking your old posts. I have obviously added all the links you provided to my reading lists to go over later. Fantastic job!

  • Reply
    Christine C.
    November 8, 2017 at 10:03 am

    So many amazing tips! Working on my email list is a high priority for me! It’s a work in progress right now, ha!

    • Reply
      Paula @
      November 29, 2017 at 7:45 pm

      Same here! I really wish I started focusing on it a lot sooner but hey, better late than never haha ;)

  • Reply
    November 8, 2017 at 8:43 pm

    There’s some good tips here, even for hobby bloggers like me! I fully agree with using your own voice – I make a point of being honest & authentic with my readers, regardless of whether I like products etc or not. I’d rather be this way than be dishonest, or fake with my own opinions, or be too scared to say what I really think.

    Shell // The Novice Life

    • Reply
      Paula @
      November 29, 2017 at 7:46 pm

      I remember how scared I was to share my opinions but those honest, personal posts usually always do so well and people seem to really love them!

  • Reply
    November 9, 2017 at 3:32 am

    Thank you for the tips. Will use them wisely. :)

  • Reply
    charlotte carter
    November 9, 2017 at 6:20 pm

    This is such a useful and amazing post!! Thank you so much for sharing!!
    a life of a charlotte

  • Reply
    Asaake |
    November 9, 2017 at 11:50 pm

    I love this! And yes to the Google + comment. I hate to also admit that I genuinely dread leaving comments on Google+ comment blogs. Even worse when the blog doesn’t give me option to at least use my name/url which is the least I could ask for.
    You didn’t add the authentication thing before I can leave a comment. Don’t make me take an entire quiz just to leave a comment 🙄

  • Reply
    The Sunday Mode
    November 14, 2017 at 3:41 am

    I’d love to hear more about how to start an email/mailing list and how to grow it, and I agree about Disqus. I recently swapped over to Disqus and it’s so much better, I love the fact that when I reply to comments people actually get notified.

    Julia // The Sunday Mode

    • Reply
      Paula @
      November 29, 2017 at 7:48 pm

      I have a few posts in the works about growing an email list, since it something I get asked a lot. Yes, I love Disqus, too, so happy I made the switch, it just makes things so easy!

  • Reply
    December 9, 2017 at 11:40 am

    Good tips, thank you. :) I preferred my old Blogger profile to Google+ because you could write more, but I think it automatically changed. I’ll look into switching to Disqus comments and https.


  • Reply
    March 27, 2018 at 5:21 am

    Thank you Paula, I have learned a lot from this post, including why I should be using Disqus, something I should have switched to years ago.
    Time to be that blogger I want to be :)

Leave a Reply